Bacardi asked Academy for an intriguing and informative motion piece to promote their famous Summer-Party campaign. Because of its increasing popularity, the Bacardi Summer-Party was becoming more and more desirable. The campaign was expanding to different parts of the United States so they requested a fully-animated piece that was easy to share.
Originally, the animation was synced with narration and music, but for this edit I removed everything and substituted a new music track.